Namefi Privacy Policy

Last Updated: 2026-10-14

This Privacy Policy explains how Namefi handles personal information. Namefi is a service operated by D3Serve Labs Inc., dba “Namefi” and “Namefi.io” (“Namefi”, “we”, “us”). It applies to our website https://namefi.io and the related services described in our Terms of Service.

Permanent URL for the current and future Privacy Policy: https://namefi.io/privacy

1. We are an ICANN-accredited registrar

Namefi is an ICANN-accredited domain name registrar. The Internet Assigned Numbers Authority (IANA) lists us as D3Serve Labs Inc. dba Namefi, IANA Registrar ID 4337.

Accreditation shapes this policy. To register or manage a domain name on your behalf, we are required by ICANN and by domain name registries to collect certain registrant data and to pass it on. That obligation is not something we can waive by agreement, and much of what follows is a consequence of it.

2. Information we collect

Registrant and domain data. When you register, renew, transfer, or manage a domain name, we collect the contact details ICANN requires — including name, postal address, email address, and telephone number — along with the domain names and DNS records you manage through the Service. Your obligation to keep this data accurate and current is described in our Registration Agreement.
Account and authentication data. Identifiers used to sign in, which may include an email address and a blockchain public-key account (such as an Ethereum address).
Account-review and declaration data. When you complete a compliance review, including one related to a registration-limit request, we collect your contact details, relevant company information, intended domain and email use, expected registration volume, any optional supporting information you provide, and records of your declarations and acceptance of the applicable agreements. Additional evidence may be requested when reasonably needed for a specific fraud, abuse, or compliance concern. Avoid including other people's contact details or copies of their private messages in review answers.
Payment data. Payments are processed by third-party payment processors. We receive transaction records — such as amount, status, and a limited card reference — but we do not collect or store full payment card numbers.
Usage and device data. Standard technical information generated when you use the website, such as IP address, browser and device information, and log data, used to operate and secure the Service.

3. How we use it

We use personal information to provide and operate the Service, to register and manage domain names on your behalf, to authenticate you and secure your account, to process payments, to communicate with you about your domains and your account, and to comply with our legal and ICANN obligations, including responding to abuse reports and domain name disputes.

We also use account-review information to assess compliance concerns and requests for higher registration limits, prevent fraud and abuse, follow up on your answers, and keep evidence of the declarations and agreements you accepted. Optional review information is not required registration data solely because you provide it in a review.

4. How we share it

We share personal information only as needed to run the Service or as required of us:

Domain registries, registry operators, and upstream or vendor registrars, so that your domain registration can be created and maintained.
ICANN and data escrow providers, as required by our Registrar Accreditation Agreement.
Registration data directory services (RDDS/WHOIS). Some registration data may be published or disclosed through RDDS where registry or ICANN policy requires it. What is public versus redacted is determined by those policies and by applicable law, not solely by us. When you provide a Registrant Organization for a gTLD registration, that organization is treated as the Registered Name Holder; publication of its name is a separate decision requiring your agreement under the Registration Data Policy, subject to applicable law. Company details provided only for an account review do not, by themselves, change that registration record.
Service providers who process data on our behalf, such as payment processors, hosting, email, and analytics providers.
Law enforcement, courts, and dispute-resolution providers, where we are legally required to do so, or where it is necessary to respond to a UDRP, URS, or similar proceeding.

We do not sell your personal information.

Account-review answers and declaration records are not public directory entries. We do not publish them through RDDS/RDAP or send the whole questionnaire to a registry merely because you submitted a declaration. Registration data that is also included in your answers remains subject to the registration-data rules above; review records may otherwise be shared where necessary under the categories described in this section.

5. Blockchain data

Namefi uses NFTs and public blockchains for domain name management. Data written to a public blockchain — including wallet addresses and transactions — is public, permanent, and outside our control. We cannot edit or delete it.

6. Cookies

Our website uses cookies and similar technologies to operate the site, remember your preferences, and measure usage. You can review and change your choices at any time through the “Cookie Settings” link in the site footer.

7. Retention

We keep personal information for as long as needed to provide the Service, and longer where ICANN, a registry, or applicable law requires us to retain registration and transaction records.

For account-review responses and declaration records, we retain information only as long as needed for the review, account safety, evidence of accepted agreements, and any applicable legal or contractual retention requirements. Those records do not automatically have the same retention period as all domain registration data.

8. Compliance with applicable local laws

We comply with applicable data protection and privacy laws in the jurisdictions where we operate. Where those laws give you rights over your personal information — such as the right to access, correct, or delete it, or to object to certain processing — you may exercise them by contacting us at the address below, and we will respond as required by the law that applies to you. Some registration data cannot be deleted on request, because ICANN and registry rules require us to retain it.

9. Changes to this policy

We may update this Privacy Policy from time to time. The “Last Updated” date above reflects the most recent version, which is always available at https://namefi.io/privacy.

10. Contact

For any privacy question or request, contact us at contact@namefi.io.